How I reached 1st google page rankings

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By Tom B ⋅ April 20, 2008 ⋅ Post a comment

It must be the happiest moment for a webmaster to see his website link on the first google page. Here it is:

(screenshot taken on April 20, 2008)

Ok I know that it is number 10, but it is in the first page, and this is awesome! As you noticed it’s Lithuanian website, but the same rules for making google rankings apply even in Eastern Europe.

So how did I make it from the measly 6-7th page to the top? The answer is SEO (search engine optimization) of course. Ok let’s split everything to a 3 step instruction.

1. Getting links from other websites. It is #1 thing every webmaster should do. Links from other sites are the main ranking boosters. I submitted my website url to as many internet categories as possible. To small and big websites about videography, to free advertisement pages. Since i have guitar message board I put it on my signature. I even put a small and unnoticeable link in this blog right bottom corner. It doesn’t matter if people ever click on these links, because google consider a website more valuable when it has greater amount of links to it.

2. Research your major keywords and optimize your content. Go to https://adwords.google.com/select/KeywordToolExternal and do a research. Often it is very hard to compete with others using one word keywords such as “money” “blog”, so instead of doing that find phrases. What I did is I found two phrases which I believe are most searchable and suitable for my content, it’s “filmavimo paslaugos” (”video shooting services” in English) and “vestuviu filmavimas” (”wedding shooting” in Engl.). Then I optimized an article about our services by adding main keyword in the first and last paragraphs as you see in the picture. The second paragraph has less important keywords. Moreover I optimized url address, naming it “main_keyword.html”, and I got an instant better rankings by doing so. I didn’t add my second keyword “vestuviu filmavimas” in the main article because my video business is oriented towards making commercials so wedding videography can really put off my potential customers. I put this keyword phrase in a deeper place of my website.

3. Monitoring your ranking status. I believe there are 2 must have things:
a) google webmaster tools - there you will see what keywords brings most of the traffic and how you rank in google search with certain keywords.
b) google analytics - for very in depth statistics.

Using these tools you will be able to track what helps you increase traffic and rankings, who links to you, the amount of unique visitors and many more things. Pay attention which keywords bring you the biggest traffic because it may appear that they are absolutely different from what you thought at first and maybe you should work stronger on those new keywords.

This is my personal experience I hope it will help you. What is yours?

P.S. my second keyword phrase “vestuviu filmavimas” ranks only in the second google page. It is what I’m working on right now, not bad, because it was on the 6-7 page 2 months ago.

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